FREEESH

A project during my second year in Branding 1 & 2 at Humber Polytechnic. FREEESH is a premium water bottle company that receives its products from a glacier water source. We were tasked to create branding & other advertising materials for our created brands.

The goal? Make water premium & friendly. How do we convince consumers that such an option matters in the market?

The product? FREEESH

FREEESH is a company that is passionate about providing the highest quality bottled spring water to consumers across Canada. As a company, we take our products to the next level with our authenticity and get our customers to be the most hydrated people in the country. We're not afraid to push the boundaries and challenge the status quo in the water industry. We take pride in our products and strive to build a welcoming community.

Client
Humber Polytechnic

Project Category
Branding

Year
2023

pROCESS WORK

Final logos

A blue curvy abstract logo displaying the text, "FREEESH"
A blue curvy abstract logo displaying the text, "FREEESH"
A blue sharp edged mountain top with sunglasses
A logo for a mock water bottle company with abstract typography & a mountain glacier icon on top
A logo for a mock water bottle company with abstract typography & a mountain glacier icon on top
A logo for a mock water bottle company with abstract typography & a mountain glacier icon on top
A logo for a mock water bottle company with abstract typography & a mountain glacier icon on top

Brand materials

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